Meta is said to be in the process of shutting down Facebook Creator Studio in a move that will see its offering become much simpler.
The change was noticed by social media consultant and industry analyst Matt Navarra on Facebook Twitter (Opens in a new tab)who posted a screenshot that read: “Creator Studio will be discontinued soon and will be replaced by Meta Business Suite.”
While the Meta Business Suite has long been the preferred choice for page admins, Creator Studio promises a dedicated space for content creators to simplify publishing, track performance, and manage monetization.
Facebook Creator Studio
“We’re actively working to bring Meta creation tools together in one place,” the company said in response, and has since posted Help page (Opens in a new tab) Covers the builder tools that are set to be located within the Meta Business Suite.
Like Creator Studio, the Business Suite allows users to manage any eligible Facebook and Instagram pages, with tools to create and schedule posts, stories, and ads, as well as interact with customers and audiences through private messages. Insights and analytics are also available, and the company said, “You can access all of your content and data when you switch.”
Meta Business Suite can be accessed online or with dedicated apps for smartphones and tablets for on-the-go convenience.
We’re not yet sure if the change will have an impact on how creators use Meta’s proprietary platforms to publish, while TikTok continues to be a successful content-first tool for many startups and influencers looking to break into their industry and has gained traction and Twitter’s involvement in controversy continues. About his new ownership and paid verification stamps.
via 9to5Mac (Opens in a new tab)